My Experience

From tech to publishing to education to healthcare, I’ve worked with industry insiders across a multitude of mediums: web and digital content, social media, search and display ads, conference experiences, videos, video games, ghostwriting, book editing, UX, UI — U get the idea. I love being challenged by new clients and projects, and I’ve noticed that genuine growth takes place just outside of my comfort zone.

My Hobbies

When I’m not working, I make the most of each day by writing, taking photos, cooking, playing sports, reading, winning trivia nights, and enjoying the always-great outdoors. I’d love to travel more (or even move somewhere new), but I’m having a lot of fun exploring the Golden State in the meantime.

My Approach

Great experiences account for all use cases. But you can't please everyone all of the time, which is why I prioritize the most interested and least interested users of my work. This provides anchor points to build content from the edges of a journey inward while letting the experience at each end inform the experiences in the middle.

TLDR: I build for people who really care and people who barely care.